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Sunday, August 18
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Search engine optimization (SEO) should be considered a critical element of any Internet marketing strategy. This is important because there is so much which can be gained from SEO in terms of Internet marketing and advertising. Failure to optimize your website for search engines can result in a considerable loss in terms of free advertising which is essentially gained from ranking well with search engines. This article will provide insight into what SEO is and will explain why Internet marketing requires at least some degree of SEO.





SEO optimization is a strategy in which a website is designed to obtain favorable search engine rankings from popular search engines. This may be achieved in a variety of different ways and optimal SEO strategies combine a variety of different strategies to complete one well orchestrated SEO campaign. There are several elements to consider when attempting to optimize your website for search engines. This may include keyword density, prominence, META tags, titles and inbound links. Keyword density is one of the most common SEO strategies and essentially involves using relevant keywords often in the content of a website to demonstrate the relevance of these keywords to the website. This is important because search engines are likely to reward websites with optimal keyword densities with favorable search engine rankings in an effort to provide Internet users with the most relevant websites for particular search terms.





The prominence of keywords should also be considered. This includes how close the keywords are placed to the beginning of the website. The common mistake with this strategy is to believe the first opportunity to incorporate keywords is in the first line of visible text on the webpage. This is not true because search engines crawl the code of a website as opposed to the visible content on the website. This means there are multiple opportunities to incorporate relevant keywords long before the actual visible content on the website. This might include the code for the title as well as the META tags. Business owners who realize the potential for incorporating keyword into the code gain an advantage over competitors who only incorporate keywords into the content on their website.





Another area of concern which is very important for those who are interested in SEO is inbound links. Inbound links are essentially links which reside on other websites and direct traffic to your website. These links are considered important because many search engines place a value on inbound links because they are essentially an example of one website recommending another website. However, when obtaining inbound links it is important to do so from other websites which rank well with search engines because many search engines consider the rank of the original website when determining the value of the inbound link.





Now that we have briefly explained some of the main concept of SEO, we will illustrate why it is important to optimize your website in the first place. SEO is so important because most Internet users highly value the results of search engines and are likely to only visit to ranking websites when they search for a particular keyword. Internet users trust search engines to serve the most relevant content first and are therefore not likely to visit websites which do not fall on the first or second page of search results. This means websites which rank well essentially are receiving a great deal of free advertising from search engines that place their website in a key position. Website owners who do not invest time into optimizing their websites miss out on a great deal of potential web traffic.



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Thursday, August 15
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A search engine is one of the most important tools that help you find information on the web. Search engines are giant sized automated cataloguing and retrieval systems. In SEO Services Delhi Consultant e-Fuzion you find different typical with having large data bases of web pages and other information have found on the net. Upon specific query by the users these data bases are scanned and the matching results displayed. The utility of search engines in web search lies in the fact that they are the repositories of large amounts of information which can be searched very conveniently using certain key words. This natural language searching and many advanced features now available with search engines. It makes the recipe tantalizingly attractive. Hence it is no wonder that 78% of the users start their search process for any information via a search engine. Before we go any further lets clarify the difference between a search engine and web directory. Search engines as we have learnt are automated soft ware based systems which aid the web search. Directories are generally human beings. Directories are generally human based indexes in which the web sites are visited and catalogued by human beings. In SEO Services Delhi Consultant e-Fuzion the directories web sites are included in the categories and sub categories. These categories or taxonomies are specific to specific directories. Users can search for relevant sites in a directory by neither mining on the subject they are looking for or searching through key words. The most famous commercial directory is Google. There are hundreds of directories available. In SEO Services Delhi Consultant we find many categories search engine, which are not crawler based. They accept money to list your web site. These paid listings search engines will be dealt in greater detail in subsequent section.


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Monday, August 12
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As a web site designer I work with clients, but I also talk with online business newbies, and on a regular basis I see that people don't have a clue about what they should have as a web site. They know what they want but they don't realize the need for pre-planning the structure and content of a web site in today's market place, The Internet. That led me to write this article. I trust it will help new online business owners preplan before they jump right into creating an online business web site that just sits there. There are step-by-step solutions to online business web site success. Step #1 - Target Group, finding your best prospects can be the difference between earning pennies and dollars. Researching your ideal target group is so important that it should be step 1, 2 and 3. New online business owners don't seem to focus their attention on their target audience, instead they seem to think that if they build it people will come, and spend all their hard earned money on your site. Well I guess it would be silly to make your target group focus as step 1-3, but when you think about it, your target group is all important in online business success and for that reason it should be part of all pre-planning steps. Without a target group you are just wasting your time and cluttering the Internet with more pages that will never be seen or read. Okay so the first step is to know your target group. Learn all you can about them, because the more you know the more likely you will be to find more ways to sell to them. Plus you will be able to find complimentary products that your target audience would like. Knowledge is POWER, but only if you apply the knowledge you gain to your Internet marketing and offline marketing. Just a note about target groups. If you have a hobby that you spend lots of money on you should be setting up an online business to promote what you know best. Step #2 - Keywords and Phrases your best prospect uses to find what you sell. Your new online business web site will need to be keyword and content focused for best results. Spend plenty of time learning the keywords and phrases that your best prospect would type into a search engine text box to find exactly what they want. Learn how to contact your target group and ask them some questions through surveys. The time you spend on learning your target audience will be time well spent and remember that your time is worth money. Everything comes down to your ROI - Return On Investment. Your time is part of that investment, so make the best of it. The more you learn the more you can earn, it is as simple as that. Step #3 - Competition can be a online business destroyer if you are not prepared for it, but learning what they do can actually put you ahead of them in the major search engines. If you take the time now to learn who you are competing with you will spend far less time changing your web site content later and again time is money. The more time you spend wasting your time the less income you will be earning and the more frustrated you will become. Eventually that leads to either total meltdown and quitting or it forces the Internet marketing newbie to spend the time learning and fixing web site problems. So you see the time you spend at the beginning in pre planning your online business web site will be a much better ROI than trial and error strategies. Find your competitor's web sites and learn all you can about their use of keywords and phrases they use to attract their target group. You will also want to view their source code to discover what keywords they use in their title, description and keyword tags. Step #4 - Find sites that compliment your site and products. Again your competitors can help you succeed. You can learn about web sites with products and services that would compliment your products and services and that means more income for you. If you are selling cars you might just want links on your site that would show your prospects how they could improve the appearance or performance of their car. Always try to make it a win-win situation. You provide the best products and services you can and in turn your target group will come back to your site and buy from you. Plus they will follow the links you have to more products and services. So like I said from the start... 1. Know your target group 2. Learn the keywords your target group uses to find what you provide. 3. Study your competitors and do what they do for success and then go one step further. 4. Find sites that compliment yours and link with them so you provide better service to your target group. Once you have done all your research you are ready to build.


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Sunday, August 11
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SEO Delhi Companies help the clients in worldwide to reach their online business. With their know-how tools and successfully and competent help you to attain the top rank of the search engines results, gain traffic and visibility and earn proceeds. But of track, you have to make sure that you select the right variety of SEO Delhi Organization. According to the visibility issue its a major value for any website, because of SEO Delhi Companies comes our website in search engine through SEO process. By its ranking the web design companies in Delhi have started search engine optimization or search engine marketing services as additional services. But for result oriented search engine optimization and internet marketing services you need to go for only a professional SEO company. Now days there are many SEO Delhi companies have been weaved mostly in Janakpuri, Gurgaon, NCR and rest of the major Indian cities. All these SEO Delhi Companies present in market and offer their SEO services with different names and prices. Even if you have good knowledge of SEO and you try hard to get a good ranking, your site doesn’t do well. It is clear that your site needs to be optimized and maintained on a regular basis. It is an ongoing process which requires a lot of time. So in this case, it is desirable to hire SEO services for your web site.



In market you find many SEO Delhi companies but among them e-fuzion is one of the best company, which offering best facilities for web services. It hampers the elements in reading and indexing of your pages can be functionally, page design and its content. They need to work on relevant keywords. Tools to determine keywords- what tools they use for searching keywords. What methodology they use for keyword analysis. If you need to collect some information about SEO Delhi companies for your site promotion then e-fuzion is the best one for you.


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Friday, August 9
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SEO Delhi company offers a running model of business which needs a least some concept of vital modern technologies, like the internet and email, in order to keep up with the competition and exploit emerging opportunities to take things to the next level. Firstly, being identifiable under your keywords to bring more traffic and to increase online sales. On the internet, search engines are a crucial driver of traffic, and it’s possible to receive hundreds of thousands of visitor each month, may be more, with a strong ranking website with in your target market. It’s no wonder big businesses pays month, may be more, with a strong ranking web site with in your target market. SEO Delhi Company (e-Fuzion) grows your business by telling others about your products and investing in getting your brand seen and heard.



SEO Delhi Company provides a great search engine services with low cost opportunity to bring in potential customers to your website and achieves a great a strong ranking with your site could help to increase your customer number and increase sales. Search engines are also a great way of marketing your business because your website will appear anytime of the day or night under your chosen key search phases, and your website should do your marketing and sales for you. For some yet to even take that first step onto the internet with a basic web presence, search engine manipulation might sounds like a daunting prospect. How ever by taking the time to learn basic SEO principles or by employing the help of SEO professionals, SEO Delhi Company in e-Fuzion provides benefited business from an exceptional return on investment through the major search engines, with long term constructive impact on the success of your website and ultimately on your business.



Yet when you are fast asleep or away on vacation, a good search engine ranking could potentially be bringing in fresh customers to your website for no or very little going cost, which could easily be converting into more direct web sales in no time, and providing you with residual economic remuneration.


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Wednesday, August 7
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While many factors influence the rankings of a web site, any search engine optimization effort isn’t worth even a second of your time without one and single unknown: relevant and competitive keywords. Let’s examine an example: a local moving company decided to optimize its website. It knows (or assumes that it does) that the most popular keywords for their type of business are “movers” and “moving”. At a first glance, looks like everything’s fine: the keywords seem to be relevant, and should produce good results. However, there are two mistakes made here. The first one is keyword relevancy. What’s the use for our local moving company of people that are looking for “movers” or “moving” in Denver, CO, Boston, MA or New York, NY, if they are located and offering services in and around San Francisco only? Another mistake is keyword effectiveness. It’ll take much more time and effort to get top rankings for such popular and competitive general keywords as “moving” and “movers” than to get same results for something more specific and relevant, such as “movers San Francisco” or “moving San Francisco”. Not only are these keywords more likely to convert visitors to buyers, but also it’s a much easier and less time-consuming task. If the world we live in consists of atoms, the smallest and most important particles in search engine optimization world are keywords. In fact, there’s nothing complicated about them, if one remembers three things about keywords: relevancy, effectiveness and Wordtracker. Wordtracker.com is an UK based company that offers an irreplaceable search engine marketing service tool: keyword research and analysis. It helps to find and pick keywords that are both relevant and competitive. Relevant mean that the keywords are related to your website, and that these are the words people are typing in Google, Yahoo or MSN in order to find your kind of business. Another important factor in determining a “good” keyword is its effectiveness. Let’s say we have a keyword “movers” which has a record of appearing in Google search list for 1009 times; there are 15400000 different web pages competing for this keyword. This means that this keyword’s effectiveness index is 1009/15400000=0.066. This index shows that the keyword is far too competitive and you’ll probably end up somewhere in the middle of Google’s search results if you try to optimize your webpage for this particular keyword. A rule of thumb is to find keywords that are quite popular and at the same time have fewer webpages competing for them. A good keyword is considered to have an effectiveness index of over 100, although anything in between 10 and 100 can be targeted as well. Needless to say, without having the right keywords that are both relevant and competitive it’s impossible to succeed in any search engine optimization campaign. Without knowing your niche words, you’ll probably end up competing against web sites with thousands of inbound links optimized by search engine optimization gurus and will be lost in millions of search results – no one will even ever find out you exist. On the other hand, all it takes to get your web traffic from 0 to couple hundreds a day might be something as simple and cost-effective as Wordtracker.


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Sunday, August 4
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Search Engine Optimization became a major keyword in the search engine market today, Search Engine Optimization is also known as SEO which is simply a method allowing you to improve your website ranking in the search engine. There are a lot of software released that help the webmasters to improve their websites ranking, but if anyone uses this software without a specific strategy will fail. Most of SEO strategies are not known to the public and because of that some organizations start to post news about it, and for the first time, a world championship for SEO has been released.
World SEO Championship is the first Championship about SEO, Simply they provide a specific keyword and all the contestants should try to make their website in the top search engine results for this keyword. This year keyword is "AmbatchDotCom SeoContest". There are no limits or rules about the seo strategies that the webmasters can use. The webmasters can use white, gray or even black hat strategies. The first prize for this championship is $4,000, so I think it worth the webmasters efforts.
Now get a domain name and start the game, and start the way to the first prize. Don't worry the registration is still open and you can now register. Even if you are still beginner in the seo strategies go and enter the championship, because all the competitors will share their secrets about the seo strategies, tips and tricks. So even if you did not win. you will win seo secrets.
In conclusion, Search Engine Optimization is one of most important keyword in the Internet market today, and it's time to start a "World SEO Championship" to share all the secrets about seo among all the internet webmaster. For more information about the rules and how to participate, please visit:-

  • ambatchdotcom seocontest


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    Friday, August 2
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    Search engine is all about content and every SEO gurus have been trying very hard to optimize their pages just for the search engine and often forgetting that the end user is actually the human reader. It is of paramount importance that a page has to be written for humans and designed for search engines in terms of SEO. There is nothing more important than creating unique content for a site. In SEO, allocating keywords in the title, header and bold HTML tags not only helps the reader to identify the topic of a page easily but it also aids in optimization since search engine takes into consideration of the keywords in these tags. Many writers are concerned about the perfect keyword density for the maximum benefit of SEO. Unfortunately, there are no hard figures for a perfect keyword percentage. The most important factor when creating content is to make it readable and unique. As long as the content is readable, there is no need to follow a set percentage of keyword density. Designing a page to facilitate the indexing by the search engine bots is another important factor to consider next to content creation. A page with rich content without indexed by the search engine bots is equivalent to no content at all. To help the search engines to find the page, the navigation system and sitemap plays important roles here. It is advisable to have text links navigation so that bots can spider all the internal pages smoothly. Avoid using JavaScript and Flash made navigation system because most bots will ignore them but designer can always include a set of text links at the bottom of the page where these kinds of navigation system are used to overcome this issue. Some search engines place great emphasis on the content near the top of a page. Therefore, it is advisable to design the layout in such a way that the content appears before other parts of the page. One example is to use the content first CSS template; it allows the navigation to appear on the left of a page followed by the content but the content is the first to appear in the codes. This method helps search engine bots to identify the important content of a page and index them since they are placed near the top of a page. Another easy work around is to employ a right side navigation menu. The ultimate purpose of SEO is to make sure that the designated content appears in search engine according to the specific searches. Making the content readable and designing the page for easy indexing should always be the first priority for webmasters when SEO comes into play. Thank you.


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    Thursday, August 1
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    The search engines are getting very smart these days. With the surge of free article sites that are appearing all over the net, they are paying more and more attention to the content of your articles. A free article could possibly turn up on thousands of sites so how on earth can the search engine index your free article and not the others. Ok, back links are great but I want to be seen on Google's pages. Ok lets get down to writing our article. Think about your site content. Basically I use a rule of thumb, I exclude all the major search terms for the content of my site. No point in competing with literally millions of others. There are many programs that allow you to collect the search words for your subject. Ok this is where I start doing things a little different.. Try not thinking search word and start thinking search phrase. It absolutely amazing how many search phrases are used when using the search engines. Forget words like 'television' and start thinking in terms of '32 inch flatscreen tv'. Forget 'free music' and think in terms of 'free music to download now'. Visitors will use the most obscure terms. Try to use the search box the way you would speak. Think of the age group that you are attracting and if it's teenagers for instance, you need to tone down the etiquette as the youth speak their own language! Mis-spelt words are also good, words such as 'z' 's' as in teens or teenz. Ok we now have a set of search phrases so how do we use them? There is a specific way which will give you an advantage. Remember the search engines don't always index you whole article. They tend to make a decision based on the first few words that make sense. It's no use saturating your article with keywords. Far better to be sparing and sensible. 1. Make sure that your main search phrase is inserted within the first sentence making sure that this sentence make sense. 2. Insert the same key phrase once more in the first paragraph. 3. Insert the same key phrase in the rest of article. A 3% density is just about right, that is 3 keywords or key phrases to every 100 words. If you do the basics correctly you will enhance your chances of recognition. Don't be fooled into thinking that the engines need to see lot's of keywords. Be subtle, be clever and you will get your rewards. It also is worth considering hiring professional


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    Monday, July 29
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    When it comes to writing websites, what is good for the search engines is often not good marketing. Why? Because almost inevitably, when you write to please the search engines, you write about the features of your service. But you should be writing about the benefits for your customers. This is a fundamental problem and one you have to take into account at every stage of creating the copy for your website. You have to achieve a balance between writing for people or writing for search engine robots. The balance will be subtly different for every business. You'll probably have to keep experimenting. It all depends really on how important search engine traffic will be to your organisation. First a quick recap on the basic issue of search engine copy. Search engine optimisation (often called SEO) basically means making sure your website ranks highly with Google and other search engines. Google wants to give people the right, relevant information. It does this by reading the copy on your website. If certain words are used frequently, Google will calculate that the site is relevant for that "keyword". When people search for that keyword, Google flags your site as one worthy of consideration. So, when a copywriter creates his own website, he tries to use the word "copywriter" as frequently as possible. It's no good just listing the word either. It needs to be in real sentences. What's more, it's much better to use the keyword at or near the start of a sentence. You also need the keyword in the main headline, in the first paragraph, and as often as possible thereafter. So, you end up writing about you, the copywriter, and the copywriting that you can offer. Features of your service. Where are your customers in all this? Any good copywriter, in fact even a complete beginner, knows that you need to turn the features of your service into benefits for the customer. It's just good marketing. The copywriter should be explaining how he can increase sales, attract customers, save the client money, provide exceptional service and so on. The same is likely to happen whatever business you're in. If you're a graphic designer, a client might come to you because they want you to create a professional image for their business. But they don't search for "professional image", "design impact", or "creativity". They search for "graphic designer." So your copy has to keep mentioning "graphic designer" this, "graphic designer" that. What's the solution? If you know an easy one, please share the secret. For most organisations and businesses, the answer is going to be a balance. You need to know how important Google searches are to you. If the answer is "not much" because visitors come from other sources – perhaps through a direct mail campaign, Internet advertising clicks, or because they are a regular customer and have you bookmarked – then your copy should weighted more towards good marketing, with less emphasis on search engine robots. But if Google searches are everything to your organisation, then you'll have to play the game by their rules. Carefully written copy can at least try to play both games. You can keep using keywords, but always bear in mind that you need to bring the focus back onto benefits for your customer. It's not easy, and it can be a painstaking process. But that in essence, is what good web writing should be about: keeping one eye on the search engines and pleasing them when necessary, but always bringing it back to people, to customers, to benefits. Because that's good marketing.


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